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What you should think about while creating a design

You don’t think about usability

Even a professional can forget about the practical component of his “project”. Conceptual designers often make the mistake of sacrificing usability for the sake of aesthetics. No matter how valuable beauty is… We all understand that “beautiful junk” will not succeed. Nobody needs a beautiful picture – everyone is looking for a conceptual design that is easy to use and full of content.

It is better to catch the idea by the tail, and then create the right concept on its foundation. The conceptual designer must not forget about the balance between functionality and beauty.

Ecstasy from likes and reposts

Do you look at the number of comments, reposts and likes under your project? You are sick with a virus of social significance. It needs to be treated. To do this, it is enough to understand that in most cases, likes are put by users, not potential customers. Of course, it’s nice to see that your work was appreciated, but you won’t pay for the apartment with likes.

It is worth emphasizing that we are talking about designers, not fashion bloggers. Reposts and likes are useful if their goal is to make a professional popular in the same LinkedIn. But they do not help in approaching customers.

You start copying others

You learn to catch the wave of hype around trends and transfer their nuances to your work. You copy the style to create exactly what you like. But often, instead of looking for inspiration and ideas, you start to lose yourself in the process of working, copying others. Here is a thin line. Be honest with yourself. Recycling a good idea in your own style is still stealing an idea.

Copying ideas is bad, but not all of us are named Da Vinci and can generate hundreds of them every day.

Lack of practical work

When working on conceptual projects, you sometimes ignore important logical things (yes, it’s about UX). In the field of real projects you will have problems.

Conceptual design is one thing. Real design development is quite another. In addition, not all conceptual designers are full-fledged designers. This is easy to understand when it comes to practice. Creative masters can be a few steps behind those who can manage the entire project.